Monday 26 October 2009

Promotional Items: Success or Excess?

Promotional Items: Success or Excess?

Promotional products get a mixed response. Some people agree that they can only bring you success and more sales, whereas others believe they are a total waste of time. Which one of these types of people are you?

If you are of the opinion that promotional products are more hassle then they’re worth, read on and hopefully by the end of this article you may have changed your mind and even be thinking about jumping on the bandwagon yourself.

When you look at your surroundings at work and more importantly your desk what do you see?

On my desk I have numerous pens, a post it note pad, a mug on a coaster and a mouse mat amongst many other things. All of these items are promotional items which have been collected over time from different companies and each are promoting their own message or logos. As well as delivering their message, these promotional products are very useful, meaning that I use them on a daily basis without even thinking about it. However if I ever needed to use any of the companies, there contact details are sitting right in front of me ready to call.

Promotional products are excellent business tools as they are a very simple but effective way of promoting your company name whilst giving something back to the customers. With these items both you and the recipient win. You will be marketing your company and boosting sales and the recipient receives a handy and useful gift which can only be a positive thing.

Tight budget? No problem. You can spend as little or as much as you want to on promotional products. There is such a huge variety of promotional merchandise that everyone is bound to find something that suits their taste and fits in with their budget. Frome pens and pencils to hats and umbrellas, the possibilities are endless and just waiting for you to reach out and grab them.

Promotional items have proved a massive success in the world wide corporate industry with businesses of all sizes wanting to get in on the action. From multi billion pound companies who order 10’s of 1000’s of products to small local businesses who may only order a couple of dozen to give out to loyal customers. There’s something for everyone in the promotional merchandise world.

1 comment:

  1. If you are looking to promote your brand in a unique way or want to add that special touch to your gifting solutions, an ideal option is to use customized gifts like t-shirts, pens, mugs, bags which have your company logo imprinted on them.

    This looks very professional and will create your brand awareness besides being the best way to add a personal touch to your special occasion or event.

    ReplyDelete